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Cowan horses have played an influential role in the South Dakota horse industry for over 50 years.  The horse business is a part of our heritage and we feel very fortunate to be able to carry on the tradition set before us.

 

 

Horses have and will continue to always be a part of who we are.

Arthur Cowan “A.P.” as well as being an avid horse and cattlemen, was one of the founders of the South Dakota Rodeo Association in 1955. Todd’s father, the late Pat Cowan, made an early mark in the South Dakota Rodeo Association during the 1950s winning SDRA All-Around titles along with event titles in the Calf Roping and Bull Riding and reserve titles in the Bull Dogging and Bronc Riding.

1959 Champions and Reserve Champions: Front row: Pat Cowan, Max Cornish, Buzz Bectold, Tex Fulton. Back row: Dick Wolf, Bud Day, Phylis Schlemme, Wayne Cornish and Willie Cowan

 

It would not be fair to talk about Cowan horses without first and foremost mentioning Stanley Johnson. Stanley and his family came into the area from Nebraska in 1945. He was an expert judge of both good cattle and horses, and had the distinct ability to incorporate the two.

 

Docs Jack Frost

In 1968 Doc’s Jack Frost was born, an own son of Doc Bar and line bred to Three Bars. Doc’s Jack Frost became the sire to Sun Frost as well as an accredit to the Cowan broodmare program. Stanley is also raised Orphan Drift and Sak Em San.

 

In the 1960s Pat diversified into the horse racing industry. Together with brother-in-law Tex Fulton, Laughing Boy AA- Lightning Bar x Joe Reed II, dominated the South Dakota racetrack. Laughing Boy went on to become the Loiseau broodmare sire. Jim and Frances Loiseau and their family have since been lifelong friends. Pat also incorporated into his program the AAA John Red of Clarence Bearry’s, who had been racing horses for quite some time in South Dakota.

 

Tex Fulton and Pat Cowan with

Laughing Boy AA- Lightning Bar x Joe Reed II

 

In 1968 Frenchman’s Fox became the first AAA Two Year old filly in South Dakota. Frenchman’s Fox was a Laughing Boy daughter by the mare Casey’s Lady Love. Casey’s Lade Love would go on to become the cornerstone of the Loiseau program.

 

Frenchman's Fox- Laughing Boy x Casey's Lady Love

 

-Frenchman’s Fox is a maternal sister to Casey’s Charm, both by Casey’s Lady Love. Sun Frost x Casey’s Charm produced champions such as Kristy Petersen’s French Flash Hawk “Bozo,” and Mel Potter’s versatile PC Frenchman’s Hayday “Dinero.” Also standing at stud is PC Frenchman’s Mark owned by John and Cindy Baltezore.

 

-Boon Dox John x Casey’s Charm produced Frenchman’s Dox Dakota, 2001 Badlands Circuit Champion Barrel Racing Champion with Cindy Loiseau and State 4-H Finals Champion with daughter Lindsay.

 

-Frenchman’s Fox was a full sister to Frenchman’s Lady, the dam to Frenchman’s Guy.

 

-Frenchman’s Fox x Sun Frost produced 1991 barrel futurity champion PC Frostman’s Fox.

 

In the 1970s the boys were entering rodeos. Pat purchased full brothers – Runnin Gun and Quickdraw Cline, both by Docs Jack Frost x Prissy Cline. In 1979 he bought a baby colt that was a full brother to the two rodeo horses, Sun Frost.

 

 

By the 1980s, the Cowan program was firmly established with Sun Frost, Boon Dox John, Tuff Time Peppy, and Docs Oak Sugar in 1987. Speed and cow sense were firmly incorporated to raise horses that were used both on the ranch as well as in the arena. Meanwhile Todd along with brothers Tigh, Treg, and Tork were tough competitors in the South Dakota ranks.

 

Todd-NRCA Steer Wrestling champion, Pat Cowan,

and Tigh- NRCA All Around Champion

 

The first horse sale was held in 1984 at the Highmore Livestock Exchange.

Offered were colts by Sun Frost, Tuff Time Peppy, and Orphan Drift.

 

In 1994 Todd and Beth turned their attention towards their own operation and raising their immediate family. Today they operate under Cowan Ranch. Central South Dakota is prone to the hardships of weather, so in 2002 an indoor stall and arena facility was put up.  Clay attended college at Northwestern Oklahoma State University in Alva, OK and is back home.  Travis just starting his first year in Alva.  Drew is a sophomore in high school in Highrmore.   

 

Todd’s brothers- Tigh, Tork, and Treg, along with their families are incorporated under Cowan Brothers LLC. Todd and Beth kept Boon Dox John while the Cowan Brothers promote Sun Frost. The mare bands remain an integral part to the program, with daughters of Sun Frost, Doc's Jack Frost, Boon Dox John, Docs Oak Sugar, and Tuff Time Peppy. We hope both horse programs compliment the Pat Cowan legacy and are something he would be proud of today.

 

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